Case Study: Fresh Mesh Promotions

Market: Real Estate

Product Use: Incentive Gift

Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentations. The resort filled the tote with sunscreen, lip balm, a towel, and a packet of timeshare information in return for 90 minutes of their time. Visitors used the totes while on vacation, creating a buzz about the timeshares that enticed other visitors to attend the presentations.

Source: Gemline